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Pioneers Pushing Boundaries

Elixum, with its flagship product Avatar, is a brand of the globally trusted CAMELOT Group. Elixum innovations are grounded in an exceptional mix of assets:



We built Avatar based on decades of practical experience in supply chain planning solutions, knowing exactly where and what to advance, replace, or invent. We are pragmatic innovators who turn good ideas into reality – in a straightforward and result-oriented way.


Scientific Approach

We follow an engineering approach that incorporates the latest insights from scientific research. We work closely with partners from academia in the areas of planning and decision automation to solve our customers’ planning challenges.


Digital Masterminds

We’re digital masterminds who envision quantum leaps, while always keeping the big picture in mind. We didn’t just evolve traditional approaches to digital supply chain planning; instead, we created something entirely new, helping you leverage the digital investments you’ve already made.

Elixum was born out of the CAMELOT Group

Our Growth Story

For over 25 years, the CAMELOT Group’s experts have been implementing supply chain and operations planning and scheduling. In hundreds of projects, they have identified critical solution gaps and subsequently developed innovative ideas to eliminate them. For over 25 years, they have been combining project experience, product development expertise, and industry knowledge. For over 25 years, they have been listening to customers around the globe.

Elixum has turned this experience into the next-generation supply chain planning software: Avatar.

We can look back on a successful track record in solution development, and we can look forward to shaping the future of supply chain planning further. We have understood that fast and elastic innovations are needed that are based on where you want to go rather than on where you are. Our Avatar is truly cloud-native and built without the limitations of any legacy.

Avatar rings in a new era.

Our Board


Steffen Joswig


Responsible for
business strategy


Bastian Kunze


Responsible for revenue generation &
customer success

Our Leadership


Andreas Göbel

Chief Innovation Officer

Responsible for driving new ideas &
concepts within Elixum


Iris Heckmann, PhD

Chief Success Officer

Responsible for ensuring customer satisfaction & maximizing client outcomes


Florian von der Weth

Chief Product Officer

Responsible for strategic product
vision & direction

ITOR image v1

Inci Torcuk

Chief Experience Officer

Responsible for the overall
design & experience of Elixum


Tobias Heckmann

Chief People & Culture Officer

Responsible for organizational
growth & development of top talents

What We Are Proud Of

Cutting-Edge Solutions
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Improved Supply Chains
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Our Mission


Embedding innovation in our corporate DNA, we pursue one central purpose: to deliver sustainable business benefits for our customers.


Enabling our customers to realize resilient supply chain planning, we increase the strength of the global supply chain ecosystem across company borders.


Assisting our customers in reducing waste and consumption, we help to achieve the increasingly demanding sustainability goals required to secure the future of our planet.


Why Customers 💙 Us

Supply Chain Magazine

Customer Story

It all began with a vision. Henkel, the German multinational chemical and consumer goods company, many of whose goods you surely consume and have done since your childhood, saw that the world was changing. Henkel recognized that they needed to transform, and to be able to do this, they completely reimagined the supply chain. 

Such an undertaking could not be executed without the right partners. Read now how Elixum partnered with CAMELOT Group to help Henkel in its supply chain transformation. 



Strong Partners for Strong Supply Chains

Together with our partner ecosystem, we offer extended end-to-end services tailored to specific industrial, organizational, and regional needs.

Get Convinced

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